Performance of Top 5 Interactive Story Games on Android in Kenya, Q4 2021

In the fourth quarter of 2021, the interactive story game market on Android in Kenya saw varied performance across its top 5 applications. Here's a detailed look at their trends based on data from Sensor Tower.

Choices: Stories You Play experienced fluctuating weekly revenue, beginning at $104 and peaking at $190 in the final week of December. Download trends showed a decline mid-quarter but picked up towards the end, reaching 579 downloads in the last week. The app's weekly active users started at 4K in early October, dipped to around 2.3K in early December, and rebounded to 3.3K by the end of the year.

Episode - Choose Your Story saw a moderate revenue pattern, starting at $52 and ending at $60. Downloads fluctuated, notably increasing from 449 in mid-October to 1.4K by the end of December. Active users followed a similar trend, beginning at 2.7K and rising to 3.1K in the final week.

Chapters: Interactive Stories had a steady, albeit low, revenue stream, peaking at $62 at the beginning of the quarter and ending at $28. Downloads were minimal, with a noticeable rise from 7 in late October to 133 in the last week of December. Active users increased from 302 to 330 over the same period.

Journeys: Romance Stories saw revenue growth from $12 in mid-October to $54 by the end of December. Download numbers were more robust, starting at 159 and peaking at 798 in mid-November, before ending the year at 609. Active users increased significantly from 717 at the start to 1.8K by the end of the quarter.

Spotlight: Choose Your Romance had modest revenue, starting at $34 and dropping to $0 in the last week of December. Downloads were sporadic, with a peak of 121 in the final week. Active users remained relatively stable, starting at 342 and ending at 312.

For more detailed insights and trends, visit Sensor Tower.